Step 1
Discover 🕵🏽
Brand Goals
Gathering information from clients and understanding the company’s vision and project goals.
User Goals
Understanding who the relevant users are, and what are their needs. How does the projects align with brand goals and user goals.
Secondary research
It involves reviewing and analyzing data, key performance indicator (KPI), studies, reports, articles, and other pre-existing materials relevant to the design project.
Brainstorming
Generating as many ideas as possible to find the best solution to a specific problem or come up with creative design ideas.
Step 2
UX Design 👨🏻💻
Competitor analysis
An overview of your competitors' strengths and weaknesses. Reviewing the products that your competitors offer, Understanding how your competitors position themselves in the market.
Information Architecture
Information architecture (IA), involves deciding how the product is organized and structured.
Wireframes
Creating a design wireframes that provides a first glance of what the final design will look like.
Step 3
UI Design 🖌
UI Design
Product's appearance, interactions, usability, accessibility, and overall look and feel.
Style Guide
A style guide is a comprehensive set of design guidelines, and reusable components that serve as a foundation for creating consistent, and user-friendly digital products or applications.
Design Handoff
Handing over a finished design for implementation to the developers.
Test & Quality Assurance
Conducting quality checks and fixing existing glitches and inaccuracies to ensure quality standards are met.